WishlistSteam wishlist to sales calculator
Enter your wishlist count to estimate first-week Steam sales. We only use publicly published conversion medians, with the sources shown, and every figure is an estimate.
Estimated first-week sales: 1,000 – 1,700 (estimate)
≈ $15,000 – $25,500 gross first-week revenue before Steam's cut, refunds, regional pricing and tax. GameDiscoverCo found median Year 1 revenue was about 3.16× Week 1 revenue, so a very rough first-year gross would be $47,400 – $80,580.
| Ratio | Week-1 sales | Based on |
|---|---|---|
| 10.5% | 1,050 | Median, games with ~5,000+ launch wishlists released Aug–Oct 2024. GameDiscoverCo via Game World Observer (Dec 2024) |
| 0.10× | 1,000 | Median, games over $10 with 25,000+ launch wishlists (2024–25). GameDiscoverCo |
| 0.15× | 1,500 | Median, all games with 25,000+ launch wishlists (2024–25). GameDiscoverCo |
| 0.17× | 1,700 | Median from a 2024 developer/publisher poll, games with 10,000+ wishlists. GameDiscoverCo |
These are planning estimates, not forecasts. "Sales" means total week-1 units (wishlist conversions plus organic purchases). GameDiscoverCo notes real results vary by 10–20× around the median depending on genre, price, quality, marketing and luck.
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See the Deep Audit →What's a typical Steam wishlist conversion rate?
The most-cited public numbers come from GameDiscoverCo. Comparing launch wishlists with total week-one sales, they found a median of about 0.15× for games launching with 25,000+ wishlists in 2024–25, dropping to 0.10× for games priced above $10 (source). A 2024 poll put the median at 0.17× for games with 10,000+ wishlists (source), and an Aug–Oct 2024 sample found 10.5% (source).
Why it's only an estimate
GameDiscoverCo stress that results vary by 10–20× around the median. Genre, price, review score, launch timing, discounts and streamer coverage all move the number, and these medians mostly come from games with thousands of wishlists. Use the range to plan, not to promise.
How to get more wishlists
Every channel, from Next Fest to Reddit to streamers, ends on your store page, so the page decides how many visitors wishlist. See how to get more wishlists on Steam and our Next Fest checklist.